Are you a cycling family and fancy raising some money for a good cause? Or perhaps you’d like to get out on your bikes a bit more, and are looking for a nudge in the right direction?

This spring we’ve teamed up with Britain’s best-loved nappy cream Sudocrem to help spread the word about their new Cycle More campaign.


To celebrate Sudocrem’s 90th birthday this year the Cycle More campaign is a national 90km challenge in which families are encouraged to get on their bikes and raise money for premature baby charity Ickle Pickles.

You can cycle 90km in one day, over the course of a week, or even over a month – the aim of the game is to keep adding up the distance you cycle each day until you reach 90km.


During lockdown we bought a cargo bike with the intention to cycle more and use our car a little less when the world reopens again. Since the kids went back to school we’ve being doing the school run by bike where possible and it’s a great way to get some fresh air and exercise at the same time!

Paralympian cyclist Dame Sarah Storey and meteorologist Laura Tobin are also supporting Sudocrem’s campaign, and Dame Sarah Storey says: “All you need is a bike and to get cycling. Wherever you choose to ride you can do the distance as an individual, as part of a family relay or by doing a shorter distance each day until you reach the full distance.”


Remember to get your friends and family to sponsor you, and all proceeds go to buying vital neonatal equipment to help sick and premature babies all over the UK.


To help spread the word about the campaign and encourage families to get involved Sudocrem has given us six special panda cycling packs to give away.

WIN one of 6 panda cycling packs with Sudocrem!


Each pack includes:

  • 1 x pot of A Cyclist’ Little Sudocrem – perfect for cuts and scrapes along the way
  • 1 x branded Cycle More campaign drawstring bag
  • 1 x Ickle Pickles wristband
  • 1 x puncture repair kit
  • Cycle more stickers
  • Panda plasters

All you need to do to be in with a chance of winning is comment on this blog post saying who you plan to get out on your bike with this spring via the Rafflecopter form below.

a Rafflecopter giveaway

The competition closes at midnight on Friday April 22, 2021 and is open to UK residents only. Terms and conditions apply. Good luck!

For more information about Sudocrem’s Cycle More campaign visit

This post was written in paid partnership with Sudocrem.

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Finding our new normal after Lockdown 3

7 things NOT to say to a pregnant woman in a pandemic!

10 things they don’t tell you about giving birth in a pandemic